On January 5th I had the wonderful opportunity to be interviewed by small business consultant, Sue Whitaker, owner of the The Business Lovemaker and talk show host. Sue and I worked together on her branding and new Business Lovemaker website. During the project, she asked if I would be a guest on her radio show …
So you have a blog and you are all giddy about writing your first blog post. Or perhaps you’ve mustered up some courage to comment on a colleague’s post. You finish up, hit send and WHAT the? What is that little mystery man showing by your name? Introducing the avatar. An avatar is a little …
Happy New Year! Many people have mentioned that they are planning to work on their business after the New Year. So, the time has come and many are wondering what to do. Below is your business’ New Year’s resolution in 10 ways to help grow your business this new year: Get organized: Have receipts flying …
“Whether you think that you can, or that you can’t, you are usually right.” ~ Henry Ford Why is it that some entrepreneurs succeed and others don’t? What makes these successful few tick? Income Diary, (a great website dedicated to helping bloggers become successful), compiled a great list of the 15 best quotes from 15 of the …
So your town has shoulder seasons, also known as the “off season.” These off seasons are defined as times when there are fewer visitors and there is less spending happening in store fronts. In tourist towns of North America, these off seasons tend to happen in late Spring and early Autumn. Tourists stay home and …
With thousands of website designers out there, choosing a web designer can be a daunting task. So how do you choose a web designer? Here is a list of things to consider when choosing someone to design (and maintain) your website: Portfolio: Does their web portfolio provide a list of websites that have the same …
Choosing a host for your new website can be a daunting task since there are hundreds, if not thousands. I have worked with many and though I love to support local, small businesses, this is one area where the national brand is the better way to go. When you have a national company competing with …
Marketing your small business can be overwhelming, especially when you are busy running your business. With the hundreds of available options, it can be even tougher figuring out where to start. Here are a few FREE options of ways to help get your name out there (and it only takes a few hours): FREE BUSINESS …
Branding and corporate identity are what gets your business seen and remembered. Investing into good branding makes all the difference in the world. Imagine you are an upscale restaurant serving entrees that start in the $35 range. Imagine you decided to skimp on paying for good branding and lettered your own sign, your business cards …
Ok- so you spent a lot of money and time developing the PERFECT website that visually epitomizes everything you and your business is about. You had some help with the messaging and implemented search engine optimized techniques. You were trained how to use your WordPress or Joomla site, you added one blog post and ta-da: …