Did you know that most of the online shoppers and avid blog readers cannot imagine their lives without social media? What began as a great way to reach out to friends and make new ones, is now the best possible marketing strategy. Customers follow brands on social media to provide feedback, to get deals and advices. Some …
Spring is here and so are potential new clients! Forget cleaning out the cobwebs from your house; it’s time to dust off your business from winter’s long hibernation. Instead of sitting there overwhelmed by your monstrosity of a task list, it’s time to start chipping away at it, little by little. Here are 4 easy …
Once your website is launched, it means your site can not only get seen by prospective clients, but also by solicitors. These salespeople often contact potential customers (i.e. YOU) saying you absolutely must have their service and need to enroll in some payment program or renew some fee. Here’s what to watch out for: Watch …
Summer is here: Time for Your Gifts and Services to Be SEEN! With the stunning Summer weather comes festivals and events where you get to meet and greet long-lost locals who emerge from hibernation, as well as festive tourists who are ready to spend their money while on vacation. So, what are YOU trying to …
Often people get stymied when they think about how the public will perceive their business. This story we tell ourselves about worrying what people will think often causes paralysis in moving forward towards goals and business dreams (especially in marketing and website completion). I’ve seen numerous businesses pause until they have the perfect photo or …
Want higher Google search rankings? Besides having a well-designed responsive website, regularly adding content to your site can help. Several clients work with us on a regular basis to get new content into their site to help get their site seen by search engines. Remember: a few hours of work often COSTS LESS than advertising, plus …
There was a time when marketing and advertising were ostensibly the same. Businesses would buy billboard space or an ad in a newspaper and hope that customers would flock to their door. The internet, social media and mobile application technology have changed this approach. Marketing is now an omnichannel conversation in which customers communicate with …
If you‘ve neglected your website for a while then the chances are, you’ve missed out on some great marketing opportunities. Digital marketing strategies are changing at a rapid pace and you need to keep up with trends to ensure that your website and other marketing channels are still performing to the levels that they have …
Many artists create art on perfectly flat canvases and paper. These unflawed surfaces allow the artist to create whatever they want on an unhindered foundation. Though I absolutely adore working on beautifully stretched canvases or flattened papers, I have challenged myself to create artworks on several raw, un-stretched canvas. The process is tricky as it …
Millions of people across the world are blogging. It may therefore seem a little difficult to stand out from the crowd of blogs. However, it is essential to persevere, because an award-winning blog could help you become an influential voice in your industry, helping you create fantastic connections, boosting company profits and providing your readers …