Thank you to everyone who attended last night’s marketing meeting. I was so stoked to see so many people interested in growing their business as well as loved the great feedback and comments. Some of the additional things we discussed that are not on the worksheets include: Blogs to Follow: – Sara’s blog: scroll down …
As a way of giving back to my clients, I am offering a free marketing workshop on Tuesday, June 28th at 6:30pm (open only to past and current clients this time around). This will be a fun session where we get inspired to take our businesses a step further and educate ourselves on the things …
I just received a nice testimonial from Juju Z. Treat Company. I helped them create a logo, identity, branding, business cards, labels for their products, and ultimately created a website for them. I had such a fun time working with them to create something custom and unique that truly speaks to their their vision AND …
I truly love Seth Godin’s posts about business and marketing. He has some amazing points that all business owners can relate to in a non jargon-rich, daily blog. In his post comparing business to business marketing approaches, he discusses the old model of looking at dollar signs and profit margins versus the passion-rich model, where …
Many small business owners haven’t gone to business school or worked with the Small Business Development Center. Maybe about half actually have a business plan where even less have a marketing plan. And for small business owners, a marketing plan is the best way to keep track of your advertising and marketing dollars without having …
Great- so you made the investment of having an online presence. And if you worked some search engine optimization (SEO) into your site, then you are at least on the way to being seen. But now what? I often hear people wonder about why their Google ratings were high for awhile and then are starting …
I love working with acupuncturist and healer, Michelle Turley. Michelle came to me, wanting to stand out and get a new look for her business that embodied all the things she is trying to do. Based on her likes and dislikes, we brainstormed about symbols and ideas. From there, I hand-painted her a logo and …
One of the first things I ask my new design clients is what is their vision for their business? This often stifles folks. Most people think that getting a logo and some marketing materials is the first and main thing needed to promote a successful small business. But how do you know who to appeal …
Ever go to a job fair, chamber of commerce, bulletin board, or coffee shop flier stand? What do you see there? I typically see is an ocean of cookie-cutter marketing materials strewn about, hoping to catch the attention of a potential client. Unfortunately many of these businesses, events, or people hoping to catch a break …
Phew! My new website is finally done. You’d think as a designer that it would be easier to create your own site. However, I tend to prioritize everyone else’s projects and mine sits on the sidelines. Funny how that works. Anyways, after weeks of sitting second string, my site is finally up. Yahoo! Take a …