You’ve changed. No, it’s not a bad thing; it’s just part of life. And, as you change, so does your business. So, why should your “new” approach to your business be associated with your same logo and branding as yesterday? This is what I asked myself recently prior to a full redesigning of my own logo …

There was a time when marketing and advertising were ostensibly the same. Businesses would buy billboard space or an ad in a newspaper and hope that customers would flock to their door. The internet, social media and mobile application technology have changed this approach. Marketing is now an omnichannel conversation in which customers communicate with …

Over the last couple years I have been spending more time writing. I have always wanted to write, but have traditionally stuck with expressing myself through paint and pen. However, once I opened the door to being okay with publicly expressing my ideas through words, I haven’t wanted to stop. Articles and Illustrated Essays I have …

Many of us take for granted that books were once our primary form of information technology. While librarians of old only needed basic knowledge about the author, subject matter and title, modern librarians have to become masters at retrieving and organizing knowledge in order to be efficient. In addition, they have to learn how to …

Awakening is a body of artwork that I am currently working on, starting from the end of 2016 to present. It encompasses the idea of coming into realization of what is illusion versus reality, the layers that shape our lives, creator- versus victim-hood, and what I want to express to the world. Some of the …

If you‘ve neglected your website for a while then the chances are, you’ve missed out on some great marketing opportunities. Digital marketing strategies are changing at a rapid pace and you need to keep up with trends to ensure that your website and other marketing channels are still performing to the levels that they have …

Many artists create art on perfectly flat canvases and paper. These unflawed surfaces allow the artist to create whatever they want on an unhindered foundation. Though I absolutely adore working on beautifully stretched canvases or flattened papers, I have challenged myself to create artworks on several raw, un-stretched canvas. The process is tricky as it …

Millions of people across the world are blogging. It may therefore seem a little difficult to stand out from the crowd of blogs. However, it is essential to persevere, because an award-winning blog could help you become an influential voice in your industry, helping you create fantastic connections, boosting company profits and providing your readers …