Did you know that in 2012 Google made 665 changes to how it ranks searches? And earlier this month Google redesigned how they displayed search results? Silly Google!
Google is regularly making big changes and with the frequency of changes, it is only announcing the largest changes. I personally saw a difference in their latest algorithmic change when my Google Place Page was no longer being listed as highly in search results and thankfully instead, my on-site SEO was helping my rankings. With algorithms changing, it is important to have more than just one element in place that will help your rankings because you never know what Google’s next change will require. But what are those elements?
If you are concerned about maintaining your ranking and/or what you can do to work with Google’s ever-changing algorithms, contact me. There are many options, some of which you can easily implement.
[Articles sourced: Search Engine Watch and Mashable].